Starbucks to COK: We’re Testing New Vegan Products

Starbucks has heard the pleas of vegan coffee drinkers everywhere. In response to a campaign by Compassion Over Killing (COK) and activist Jane Velez-Mitchell, the corporation has said that they’re testing some new vegan products.

Here’s what they told COK and Velez-Mitchell: “We are in the testing stages of several new products that would qualify as vegan … we have our vegan customers in the forefront of our minds and can’t wait to present some new food options to accommodate the vegan diet and our loyal customers that have requested these options.”

While the mega-chain offers many beverage options for vegans, there’s almost nothing available as far as edibles — yet. The petition to get them to add plant-based foods has earned 21,430 supporters thus far.

“Right now, a growing number of consumers looking for dairy-free coffee beverages can turn to Starbucks for soy milk or coconut milk – but that’s where Starbucks menu currently falls short,” writes COK staff in a blog post about the news. “By expanding its food menu to include hearty meat-, egg-, and dairy-free options such as vegan cookies or muffins or a protein-packed breakfast sandwich, Starbucks would give existing customers more choices, while also reaching out to a new customer-base. And that’s where you come in!”

While Starbucks has yet to announce any other details, confirmation that they’re on board is a major win.

Source: latestvegannews
Starbucks to COK: We’re Testing New Vegan Products



Leave a Reply